Yohana.

Yohana.

Brand animation toolkit for Yohana with 38 editable pieces

Brand animation toolkit for Yohana with 38 editable pieces

Introduction

Yohana contacted us directly for a rebrand: shifting from a vibrant, productivity-driven palette to a more mature identity focused on wellness. We developed a brand animation toolkit built in After Effects, with every asset set up to easily generate new versions by swapping text, color, or imagery. That need to scale a single asset into multiple variations was one of the projects that led us to create Motionme.

Year

2023

Stakeholders

Client YOHANA (Virtual Assistant / Wellness App)

Services

Art Direction, Design, Motion Graphics, Illustration, Brand Animation

Deliverables

38 assets: 20 identity and brand, 6 product and in-app, and 12 content and social media.

Introduction

Yohana contacted us directly for a rebrand: shifting from a vibrant, productivity-driven palette to a more mature identity focused on wellness. We developed a brand animation toolkit built in After Effects, with every asset set up to easily generate new versions by swapping text, color, or imagery. That need to scale a single asset into multiple variations was one of the projects that led us to create Motionme.

Year

2023

Stakeholders

Client YOHANA (Virtual Assistant / Wellness App)

Services

Art Direction, Design, Motion Graphics, Illustration, Brand Animation

Deliverables

38 assets: 20 identity and brand, 6 product and in-app, and 12 content and social media.

Inside the process

Inside the process

One reveal language for every piece
We chose reveal animations so every object, illustration, or line of text in the toolkit appears the same way, regardless of the piece or format.

Built to be edited
We built every piece in After Effects so Yohana’s team could swap colors, images, and text on their own, without needing a new animation for every brand update.

Cairns as a brand object
The cairns, one of the rebrand’s central visual elements, work as a frame for replaceable images, so the client can update content without losing visual identity.

Story Studio + Motionme
Story Studio + Motionme

Impact and scale

Impact and scale

A brand animation toolkit built to scale, with fully editable text, colors and images in every piece.

A brand animation toolkit built to scale, with fully editable text, colors and images in every piece.

20 brand identity:
Animated logo, 16 animated illustrations (11 category and 5 general) with replaceable colors, and the brand’s cairns, used both as a frame for replaceable images and in an animated loader.

20 brand identity:
Animated logo, 16 animated illustrations (11 category and 5 general) with replaceable colors, and the brand’s cairns, used both as a frame for replaceable images and in an animated loader.

6 product and in-app:
An in-app animation with a phone mockup showing a mini walkthrough of the app, plus a checklist, animated to-do list, task addition, and animated tip (2 versions, with replaceable checklist and image).

6 product and in-app:
An in-app animation with a phone mockup showing a mini walkthrough of the app, plus a checklist, animated to-do list, task addition, and animated tip (2 versions, with replaceable checklist and image).

12 content and social:
Lower thirds, chat bubbles with editable text per bubble, stickers (2 versions), social call-out and arrows, animated headlines (2 versions), end cards with CTA, featured offers, and transitions (2). The need to multiply one piece into different versions later became one of the starting points for Motionme.

12 content and social:
Lower thirds, chat bubbles with editable text per bubble, stickers (2 versions), social call-out and arrows, animated headlines (2 versions), end cards with CTA, featured offers, and transitions (2). The need to multiply one piece into different versions later became one of the starting points for Motionme.

Do you have a project in mind?

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© 2026 Story Studio®

Let's talk about your next project.

Tell us what you need: an all-in-one campaign, scale animation, or a partner for your agency.

Response within 24 hours

We move at your pace. If you are evaluating partners for a bid or campaign, we will respond without delay.

No middleman

You speak directly with the studio management from the very first minute, with no layers of account executives in between.

Do you have a project in mind?

By submitting this form, you accept our Terms and Privacy Policy

Let's talk about your next project.

Tell us what you need: an all-in-one campaign, scale animation, or a partner for your agency.

Response within 24 hours

We move at your pace. If you are evaluating partners for a bid or campaign, we will respond without delay.

No middleman

You speak directly with the studio management from the very first minute, with no layers of account executives in between.

Do you have a project in mind?

By submitting this form, you accept our Terms and Privacy Policy

© 2026 Story Studio®

Let's talk about your next project.

Tell us what you need: an all-in-one campaign, scale animation, or a partner for your agency.

Response within 24 hours

We move at your pace. If you are evaluating partners for a bid or campaign, we will respond without delay.

No middleman

You speak directly with the studio management from the very first minute, with no layers of account executives in between.